Digital Asset Optimization

Structured Mark-up, Image, and Video Optimization

As search engines begin to index more digital assets such as images, video, graphics (logos & infographics), news stories, products, and social media, it is important that those assets are optimized. The goal is to saturate the search engine results pages with your company’s message.

Photo by Kon Karampelas on Unsplash

“Launching and managing a whole digital marketing platform is a lot of effort to simply get links. So why are we really doing digital marketing? We’re doing it to weave our content into the social fabric of the Web and embed our products, brands, and information into places where people gather, converse, and share. We do it to make our content part of the larger body of information residing on the Web, outside the borders of our Web sites. So that’s where search really comes in. By doing this, more of our content pops in search results (text and universal) and promotes our products and services.”Harry Gold

Contact us for a free analysis of your online marketing strategy and to learn more about digital asset optimization.

Charleston Marketing Partners